Marketing Keynote Speaker | Business Strategy Topics

Marketing Keynote Speaker | Business Strategy Topics

Crowdsourcing involves several areas:

• Open Source

• Expert Tasks – Outsourcing

• Open Innovation

• Processing Data

• Crowdfunding

Outsourcing Techniques were discussed:

1. Strategy Marketing
2. Content
3. Website
4. Branding
5. Video
6. Mobile
7. Social Media
8. SEO / SEM
9. Email Marketing
10. CRM Integration
11. Local & Reviews
12. PPC & Retargeting

Crowdsourcing Involves Innovation:

1. Logo and Branding
2. New Products and Services
3. Creative Submissions
4. Voting
5. Champions & Campaigns

Crowdsourcing: Data Processing

• NY Times and Sarah Palin Emails… crowd to find newsworthy content
• reCapta – you are helping create processing tool for badly scanned documents

Innovative Communities

The difference between a social community and social network.

• Med Help, the world’s largest health community with over 12 million visitors monthly
• Model Mayhem, a pioneer in the social community space for models, photographers, makeup artists, and hair stylists

Innovative Communities

Whether you are a doctor, a lawyer, an contractor, or anything in between, you may want to search online for that special social community instead of relying on your social network. Or better yet, start your own — if it’s not out there yet.  These can also be known as interactive directories.